Irwin Financial Group Sales Poll

Know Your Market, Take IFG's Monthly Poll:

Your committment to service for yourself, your current customers, and your potential clients includes increasing your knowledge about your products and services. Take a minute, take the poll, then learn something new about yourself, about your target market, and about your competition.

This question was poised to clients who had just purchased a financial service product: As it relates to your overall experience in dealing with your financial advisor, which of the following 5 choices would you pick as being the MOST IMPORTANT quality of your advisor?

Product Knowledge
Empathy & Understanding
Manners & Charm
Enthusiasm
Fun